Fermented slowly, roasted gently, never padded out. Small-batch chili from Nokia, Finland. At least 10% real chili in every jar.
From seed to finishing salt. One pepper obsession, four ways in.



RecipesRoast carrots, honey, flakesSweet roots take the roasted sweetness of gochugaru better than anything else on the shelf.
RecipesWeeknight chicken panTwo teaspoons in at the end, off the heat, so the aroma survives. The simplest way to learn the flake.
RecipesChili butter ribeyeMelted into butter with crushed garlic and spooned over the steak while it rests. The flakes stay visible.
I sold tyres by day and made chili by night. In the end I built the brand I'd have wanted to buy myself.
Tommi grew up around chili and the grill. For years he fermented, roasted and blended in his own kitchen in Nokia, not chasing the hottest heat, but the most balanced one. Finferno came out of that.
Twenty years with one plant is the part no label carries. He grows from seed, keeps varieties no wholesaler lists, and every Finferno blend is chosen by someone who has tasted his way through them.
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Fermentation gives a soft, rounded heat instead of a raw, sharp burn. Not hotter, better.
Fresh chilies go into salt and are left alone. The sharp green edge of a raw pepper breaks down, and what comes back is rounder, deeper and slightly sour.
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A concrete promise on the label. Nothing diluted, nothing padded out.
Most of what is sold as chili powder is mostly something else. Ours is printed on the side of the jar and it does not move.
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Twenty years with one plant. Tommi knows which variety does what, and why.
He grows from seed and keeps varieties no wholesaler lists. A custom blend rests on knowing which pepper belongs in it, not on a bigger number.
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Bigger jars and bulk bags, milled to order and priced for the volume you actually go through. We deliver anywhere in Finland, and across Europe.